Description
- Discovering Public Relations 2nd Edition
- An Introduction to Creative and Strategic Practices
Discovering Public Relations, Second Edition offers a comprehensive introduction to the field, emphasizing creative and strategic practices. This book equips readers with the fundamental knowledge and skills needed to succeed in the dynamic world of public relations. It covers a range of topics from traditional media relations to the latest digital and social media strategies. It focuses on real-world applications, providing practical insights into the role of public relations in various sectors.
- Edition: 2nd
- ISBN: 9781071942406
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