Description
- Machine Learning for Business Analytics, 2nd Edition
- Detailed Information
- Title: Machine Learning for Business Analytics: Concepts, Techniques, and Applications with JMP Pro
- Edition: 2nd Edition
- ISBN: 9781119903833
- Language: English
Machine Learning for Business Analytics, 2nd Edition is a comprehensive guide to machine learning in a business context. This updated edition utilizes JMP Pro software to illustrate various machine learning methods, enabling readers to develop practical skills for data analysis and problem-solving. It covers supervised and unsupervised learning, classification, regression, clustering, and dimensionality reduction. Through theoretical knowledge, hands-on exercises, and case studies, this book equips business professionals and students with the tools to leverage machine learning for improved decision-making, predictive modeling, and strategic insights in areas like marketing, finance, operations, and risk management. This edition incorporates new advancements and best practices.
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